Comments on: The best corporate bloggers you've never heard of

By: Kamal

Kamal — Fri, 16 Jan 2009 13:48:47 +0000

In the non-IR arena I do enjoy reading the thoughts and posts of Cap Gemini’s CTO and IT leaders. They are frank and talk openly about technology issues in the wider world without any corporate marketing blurb and bias. If you feel inclined, check them out at: http://www.capgemini.com/ctoblog/ & http://www.capgemini.com/technology-blog/.

By: Dominic Jones

Dominic Jones — Thu, 01 Jan 2009 17:27:03 +0000

Sorry for getting your last name wrong. I do recall making a point to check it, but obviously I did not. I’ve fixed it, albeit late.

By: Josh Bernoff

Josh Bernoff — Thu, 01 Jan 2009 16:19:26 +0000

Sorry it took so long to comment, it’s harder to find your posts when you spell my name wrong

I think you are right that I am giving some of these guys more credit than they deserve. However, I do believe a corporate blog about something other than the stock can be credible. The number of investment-related blogs by companies is so small, you’ve hit most of them.

You may trust these IR blogs but my research tells me others don’t. Still valuable information, but companies talking about their business are either credible or they are not, the presence of a blog probably doesn’t change that very much.

By: Dominic Jones

Dominic Jones — Mon, 15 Dec 2008 19:52:56 +0000

@Tal I didn’t list all of the CEO blogs I like, just the one I thought was the best. There are others that are good, including Jonathan’s. You must have been reading our blog for a long time, Tal. We wrote about the blog not being highlighted on their IR site in 2005. Since then, it is prominently linked on the IR site.

@Suzanne DellShares doesn’t add enough value beyond what investors can get from the IR website. The best elements are the intermittent video interviews they have done with key executives. But I’d like to see them use the blog more actively to share information about what is going on in the IR department. They should clearly define who they are talking with and hold up their side of the conversation. They are trying, though, and they don’t have a model to follow so I understand it’s hard. If they can, they should get an “IR web community manager” to look after the online channel.

@Zack Yes, adversity brings out the best in some and the worst in others.

By: Suzanne

Suzanne — Mon, 15 Dec 2008 15:38:07 +0000

What don’t you like about the Dellshares blog? I read some of the early posts and thought it was well done and provided good information.

By: Tal

Tal — Mon, 15 Dec 2008 13:54:44 +0000

It’s interesting that you haven’t mentioned Jonathan’s Blog, the blog run by the CEO of Sun Microsystems, considering you’ve covered him extensively on this site in the past. He not only discusses the company’s financial results but also discusses IR issues that are of interest to the investor community as a whole. Yet, as you’ve also noted in the past, the Sun Microsystems IR site doesn’t mentioned it either…
http://blogs.sun.com/jonathan/

By: Buzzboard Gets Some Buzz | All About Nortel

Buzzboard Gets Some Buzz | All About Nortel — Mon, 15 Dec 2008 12:10:54 +0000

[...] who writes for IR Web Report, took a look at the corporation blogging landscape, and came up with a post highlighting two examples of companies that get blogging: Nortel and [...]

By: Zack

Zack — Mon, 15 Dec 2008 10:12:44 +0000

I think you hit on it earlier in your piece, Dominic, when you explain how hard a job the Nortel IR blogger must have. There has been almost no good news for them to share for years! I guess the blogging issues must mirror offline IR efforts for firms that don’t do a good job explaining their story — there is almost a disincentive to conduct good IR activities during bad times even when that’s exactly the time they are needed.