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Is Twitter secure enough for investor relations?
This is a complicated post, but I know that some people in the IR profession are very interested in this right now.
First, I am on record on this blog as saying that until Twitter is more secure, investor relations departments should steer clear of using it as a news dissemination channel and use it instead [...]
If tweets had disclaimers
TWITTER is fast becoming an important channel for public companies to communicate with investors, but the platform’s 140-character limit for messages creates compliance challenges that may be preventing more companies from participating.
Did TVI Pacific’s new website miss a big opportunity? No, and here’s why
When Canadian mining junior TVI Pacific launched its new corporate website a few months ago, much was made of how the new website was leveraging social media channels to spread the company’s message.
Why Regulation FD shouldn’t keep you from Seeking Alpha
THERE are many reasons why investor relations officers and company executives avoid participating in new media such as blogs and social networks, but often the grounds they give are more misconceptions than real barriers.
Take Regulation FD, for example. In my discussions with companies and other consultants, it’s the main reason given for companies taking a [...]
How to get started on Seeking Alpha
IN MY previous post, I called attention to the outstanding readership profile of Seeking Alpha, an increasingly popular web service that offers public company representatives an unprecedented opportunity to connect with a highly qualified audience of investors and analysts.
In this post, I’ll explore different ways that investor relations departments can use Seeking Alpha to raise [...]
For investor relations, Seeking Alpha may be the ideal social network
BY now you have probably heard the sales pitches from various pundits and salespeople about how your company should be using social media in its investor relations program because investors are increasingly using new media.
And to a large extent, the pundits are right. Investors are using the web and various social media more today than [...]
As brokers hit social networks, will companies meet them there?
A YOUNGER generation of U.S. investment advisors is pushing employers and industry regulators to allow them to use social networking websites like Facebook and Twitter to communicate with customers and prospects — and new compliance technologies may soon open the floodgates for them to do so.
How to build a powerful IR monitoring dashboard using StockTwits Desktop
MONITORING what is being said about your company in the news and on the social web is something every investor relations department should be doing as a normal part of its daily activities.
There are many ways to monitor the web. Some involve big fees and offer the convenience of filtering the signal from the noise. [...]
Facebook Pages and Investor Relations
FACEBOOK, by virtue of its 300 million strong user base and built-in viral marketing features, is an appealing target for investor relations officers who want to market their companies to a wider audience.
A growing number of companies have started to use Facebook Pages for IR and PR in recent months. Most pages are corporate pages [...]
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