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Twitcam can make executives accessible to more investors
TWITCAM is a free new service that combines video and Twitter in a simple product that could make company executives more accessible to rank and file investors.
It offers an easy way for company executives to answer questions from individual investors, blogger-analysts and other stakeholders who typically have less access to management.
The credit crisis in plain English
BEFORE I started IR Web Report and began helping companies use the web to communicate more effectively with investors, I produced plain English materials that made complex financial and investing concepts understandable to the general public.
It’s probably the hardest work I have done in my career. You can literally spend hours, days, and even weeks [...]
New technologies make audio and video searchable
AS THE use of audio and video become increasingly common on investor relations websites and archives become deeper, IR website managers must consider ways to ensure that investors can easily find information in these formats.
The problem until now has been that information in audio and video is invisible to search engines, which rely on text [...]
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