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::Best Practices::
   
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3. Highlight the key issues
Compensation is a complicated area. You don't want to swamp people with details unnecessarily because this makes it harder and more time-consuming for them to collect important facts.

Effective online communication brings key facts to the surface on the site by making them more visible, such as by including them in the site's primary or secondary navigation. You should also address key facts immediately and directly, providing investors with answers to key issues and presenting the company's compensation story clearly and accurately.

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Did You Know? 77% of investors say investor relations websites have an impact on their perceptions of a company. 74% use IR websites at least weekly. 30% use them daily Source: Thomson Financial
 
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